Shawmut’s rich history began with one vision: to create the best customer experience possible. Founded by Ted Peluso Sr., and his business partner Larry DiVentui in 1951, Shawmut began as an advertising specialty company selling promotional items and business gifts. The innovative duo achieved early success by creating a sports calendar personalized with advertisements for local businesses—a need that was not widely served at the time.
The calendar quickly became their fastest selling item. A few years later Ted and Larry sold the copyright to a large New England printer. The proceeds allowed them to purchase a Heidelberg letterpress which was set up in the basement of the Peluso home—the birthplace of Shawmut’s printing capabilities.
Continuing the Shawmut Tradition
Three generations of family ownership later, two moves and a great number of service expansions our vision remains the same and one that we are proud to carry forward for years to come.